Windows Phone phones continue their slow decline and the numbers...don't lie
A lot of people surely don't like to read something like that. Others, on the contrary, surely love to see these figures. It is the ever present war between lovers or detractors of one operating system or another and as always it is easy to make firewood from the fallen tree, at Microsoft they always have ballots to be object of all kinds of hurtful comments.
The situation of Windows as a system in relation to mobile phones has gone through different phases Visit to the doctor, treatment, slight improvement, relapse , transfer to the ICU and where he is right now, a kind of induced coma waiting for some improvement.The situation is tough, it cannot be ignored, but the numbers do not lie and reality must be faced.
Figures provided by the latest smartphone market report thanks to Kantar and in which Microsoft's mobile platform does not come out very well. An ecosystem that continues its downhill without brakes against the stability of iOS and the growth of Android. Windows Phone is bad and it is also bad at a global level.
It is not just one country. Windows Phone numbers are down in Europe, even in countries where it was strong and it's also down in the United States. A fall that is now for the third consecutive quarter and that reflects how Windows Phone sales fell to 1.9%, 2% less than the same period of the previous year (then they enjoyed 3.9%).
In the case of the Spanish market, the percentage has experienced a drop that goes from 3% to 0.7% in just one year. Windows Phone has dropped 2.3% in just one year. A 0.7% that contrasts with 93% of Android or 6.3% of iOS.
A fall that may be the reflection of the cessation of sales of Lumia devices, a cessation that has caused that in the market of mobiles with Windows (which is not very generous in models) we find ourselves with fewer possibilities when choosing.
The decline continues to be just as intense in other markets. In Great Britain it falls from 9.8% to 3.6% in one year, one of the countries where it has always had a greater presence.
In another of the strongholds such as Italy, the percentage, likewise in one year, has gone from 12.6% to 4.8% , very low percentages that are only better than BlackBerry… of course, the latter is literally dead.
The situation in Japan is curious where the figures for Windows Phone remain stagnant at 0.5%, while in China they from 3% to 0% compared to the same period of the previous year.
Tense situation waiting therefore for the Microsoft operating system. Wait to see if new releases arrive that manage to lift these numbers.
The problem is that getting out of this situation cannot be achieved with one or two more mobiles in the catalog You need a groundbreaking terminal that to be on everyone's lips and incidentally to be accompanied by deeds and words that demonstrate the company's involvement with its platform, something that has not happened so far.
Via | Windows Central Learn More | Kantar In Xataka Windows | Black Friday is coming up and these are some of the most interesting Windows Phone phones on the market