AdDuplex confirms the majority of Windows Phone 8.1 and the importance of low-end to the system
The people of AdDuplex dropped some curious facts and revelations in advance of their usual monthly report, and now they confirm it with the final publication thereof. It shows the figures based on the data collected during the 24th by more than 5 thousand applications that use the AdDuplex network, which serve, once again, to obtain a snapshot of the state of the platform.
The most significant data for this month of November is the definitive confirmation of the irruption of Windows Phone 8.1 as the most used system version. According to AdDuplex figures, the latest version of the operating system would already represent 50.8% of Windows Phones currently in use, slightly exceeding the sum of the two previous versions, Windows Phone 8.0 and 7.x, which with 33.5% and 15.7% respectively continue to gradually reduce their share.
And it is that the software continues to be the section where the most variations are experiencing a platform that continues to be slightly stagnant when it comes to hardware distribution. There follows the Lumia 520 maintaining a dominance that has lasted for more than a year and a half and that still has signs of continuing. The baton is being picked up by the new low-end models, especially thanks to the push of the Lumia 630 and Lumia 635, but there are still months of domination of the Lumia 520.
This situation is reproduced in markets such as Spain, where the Lumia 520 also leads in devices with an impressive 41.6% share.That is, 4 out of every 10 smartphones with Windows Phone used daily in Spain are Lumia 520 The figure gives an idea of the role that this terminal has played in the system and explains the interest of Nokia and Microsoft for the low ranges. And it is that the alternative is being taken precisely by terminals of the style such as the Lumia 630 and the Lumia 635, which will probably be joined soon by the Lumia 530 and the Lumia 535.
Where a change in hardware can be seen is in the increase in the number of different devices on the market For a few months, AdDuplex has been reflecting the continuous growth of the other category, where all those terminals from the new manufacturers that have been joining the platform are incorporated. Of course the domain remains with the old Nokia, but we'll see how this plays out in the future now that the manufacturer is owned by Microsoft.
Via | Neowin