Microsoft retains share with its Surface range but loses leadership among Windows 8 manufacturers
Table of contents:
- Diversity as the norm
- Microsoft sneaks Surface into the top spots
- But HP wins over Microsoft among manufacturers
AdDuplex is already an old acquaintance thanks to its regular reports. In all these months, the application promotion network has become a good barometer of the state of the Windows Phone market. That is why it is interesting to take a look at the new statistics that you have just published, referring, this time, to the market for devices with Windows 8.
AdDuplex's network also works on the Windows Store, allowing you to collect similar statistics about the share of market share on Windows 8 That is what it has done on this occasion, reflecting with its data the different share of devices and manufacturers in the varied world of tablets, hybrids, laptops and personal computers.
Diversity as the norm
The first thing that stands out in the data, collected on September 22 from 941 applications, is the enormous diversity that populates the market for devices with Windows 8Only the original Surface RT stands out on the list, reaching a 9.82% share. Its successor, Surface 2, remains at just 2.41%, and from then on the share of each team is very low.
"The Dell Venue 11 Pro is the latest to break into the global picture with a 0.61% share. The rest of the equipment, included in the category of others, have a lower share and represent 73.3% of the market That&39;s the clearest example of how diverse the Windows 8 device market is, where it&39;s hard to single out a team and where only one name seems to repeat itself."
Microsoft sneaks Surface into the top spots
Much has been said about the performance obtained by Microsoft with its range of Surface tablets, but the numbers are there and the truth is that they have gained a foothold in the market. Not only because the two generations of Surface RT remain in first and second place, but because the rest of the models also sneak into the top 15 in one way or another of Windows 8 devices.
Full Windows 8 models lag a bit behind their Windows RT brethren, but still rank among the top. The first version of the Surface Pro occupies the eighth position, with 0.93%. It is closely followed by the Surface Pro 3, at 0.92%.And the trio is finished by Surface Pro 2, which with its 0.68% maintains the twelfth position.
The differences in standings become clearer when looking at the family statistics separately. There you can see how, despite everything, the original Microsoft Surface RT tablet continues to be the model with the most presence on the market, sweeping its brothers. Only the Surface 2 seems to be keeping up, but it's still 50 points behind its predecessor.
The image shows how the replacement has not yet reached the Surface family. Although yes, Surface Pro 3 could end up being Microsoft's most successful bet The largest version of its tablet has started forcefully, already surpassing Surface Pro 2 and being a few tenths of the first Surface Pro, making it clear that the market seems to prefer a larger screen size for full Windows 8.
In Xataka | Microsoft Surface Pro 3 Review
But HP wins over Microsoft among manufacturers
Still, despite its apparent dominance, Microsoft is not the vendor with the largest market share in Windows 8. That honor now belongs to HP , which has managed to snatch it away with its largest variety of devices. The North American manufacturer has 19.85% of the devices with Windows 8 on the market, compared to 14.75% of those of Redmond.
This shouldn't be surprising given that we're talking about all types of equipment, including laptops and personal computers. HP is an accomplished manufacturer and, precisely, their computers that appear in prominent positions are portable. Other companies with equally complete and varied ranges appear among the top positions, such as Dell, ASUS or Lenovo.
The fact is that Microsoft has suffered a considerable reduction in share compared to the figures published by AdDuplex itself last May. The rest of the manufacturers have begun to scratch a share of those of Redmond and it is increasingly less likely that we will one day see a domain in Windows like the one it already has in Windows Phonethanks to the purchase of Nokia.
Via | AdDuplex