Microsoft wisely updates Bing for Android looking to defeat the king in its own ecosystem

The importance of offering an optimal experience with your own applications to the largest possible number of users is a determining factor today for a good number of companies. It is the basis of the success of multiplatform applications and both Microsoft and Google know it, which is why they sometimes offer even better experiences in the rival ecosystem than in their own. We are not talking about Apple because the Cupertino company is not interested in this aspect. Its apps are almost entirely exclusive.

And if yesterday we talked about updating To-Do for Android, today it's time to update other Microsoft applications, in this case one of its most important utilities as is Bing Not in vain we saw this week how the Microsoft search engine was enjoying very good market figures in many countries.

The Bing team is working hard and well on their application and in the search engine and an example is the recent update for Android of your app. An _update_ in which they have opted for a profound change in the graphic aspect, opting for an aesthetic based notoriously on that offered by Windows 10 and where we did not find as many references as we would expect from Material Design , the Android design language.

When I began to explore the new graphic section, I actually seemed to be using Yahoo Time, since the initial screen background shows an image that can be changed by sliding your finger to the left.A very clean screen where a magnifying glass to start the search occupies the center next to accesses for the camera and microphone, leaving the lower area reserved for a curtain that we can deploy to access weather information.

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On the left, above, a three-line hamburger menu that gives us access to our Bookmarks, History or Configuration options . We can also synchronize the app with our account to have searches and bookmarks always at hand"

Above, on the right, access to the configuration of the tabs, where we can activate or deactivate the privacy of searches in order to browse anonymously.

An update that makes Bing a highly interesting option, especially for Android users, clearly fertile ground for the domain of the enemy that Microsoft, with Bing, wants to end up defeating.

Download | Bing on Google Play Via | The Free Android In Xataka Windows | Bing continues to gradually gain ground in Europe, while in the United States it already accounts for more than a third of searches