Alexa mobile accessory kit arrives to expand the territory of amazon
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Despite Apple's efforts to improve the capabilities of Siri, Amazon Echo and Google Assistant still dominate the virtual assistant market, thanks in large part to the largest pool of users with compatible devices. Amazon has a clear advantage in terms of the number of third-party Alexa-enabled devices, and that number may soon become even higher after Amazon has made its Alexa Mobile Accessory Kit available to manufacturers.
Alexa Mobile Accessory Kit will help implement the Amazon virtual assistant
Google wins in terms of absolute numbers, as almost all modern Android phones already have the built-in Google Assistant, not to mention devices like Android TVs, Google Home speakers, smart displays and some devices with "Chromecast built-in". However, Amazon's game is not just in numbers but in variety and choice with more types of devices compatible with Alexa, including some smart watches that do not run Google's Wear OS.
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With the Alexa Mobile Accessory Kit, Amazon is trying to lower the barrier of entry so that almost all device manufacturers can jump. The biggest advantage for them is that they won't have to worry about creating their own Alexa app. They can simply take advantage of the official Amazon app and let the company do all the heavy lifting. For users, it basically means they just have to pair the new Alexa-powered device with their phone, without the need to install an additional app. And if headphone manufacturers need a more concrete starting point, Qualcomm's reference design for smart headphones also supports this Alexa Mobile Accessory Kit protocol.
More than a race for more skills and integration with services and applications, the smart assistant war will also be a race for those who have the most compatible devices, it is evident that Amazon is not resting on its laurels and is taking advantage of it.
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