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Apple reduces the production of its iphone

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A few days ago it was revealed that iPhone sales were well below expectations. The new generation of Apple phones has failed to generate the expected interest among consumers. Therefore, on several occasions it has been rumored that their production was going to be altered, something that has finally happened.

Apple reduces production of its iPhone

Since the production of the new generation of phones is reduced, at least in this first quarter of the year. It will be a 10% reduction. The Cupertino company has already communicated this to its suppliers.

IPhone production down

Apple is not at its best. The results of last year and the last quarter of last year have not lived up to expectations. IPhone sales especially have disappointed many. Although it has been announced for months that the new generation of phones was not generating much interest among consumers.

With this reduction, iPhone production will go from 43 million to 40 million. Production has also been at all times below what the company had planned. Because his initial plans were 48 million units.

It remains to be seen if sales improve or if Apple will be forced to reduce production again in the coming months. The firm is working on its new generation, which will arrive in the fall. In the meantime, these new models don't look like they're going to go too far in terms of sales.

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