Lenovo buys fujitsu pc division for $ 157 million
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Just yesterday, the sales data of computers in Spain were published and Fujitsu was one of the main protagonists. The brand was one of the ones that had grown the most in the national market. Now, a news item promises to bring consequences in the computer market. Lenovo is going to buy Fujitsu's computer division.
Lenovo buys Fujitsu PC division for $ 157 million
The purchase is carried out for an amount of $ 157 million. In this way, Lenovo acquires 51% of Fujitsu's business in the computer market. With this operation it is expected to develop a joint partnership between both companies.
Lenovo wants to return to leadership
Lenovo's main objective with this move is to become the market leader again. Having lost its leadership, which is now in the hands of HP, the company needs a new strategy. So this operation could help them achieve their goal. Also, keep in mind that Fujitsu's computer sales are growing. So Lenovo would benefit from this.
It has been revealed that Fujitsu will keep its name on the products. In addition, that Kuniaki Saito, president and director of the subsidiary will retain his position. So in that sense it does not seem that there will be too many changes.
Without a doubt, it is a business of extreme importance for both companies. Fujitsu is "getting rid" of a business area in which it did not seem fully interested or was making the necessary efforts. Lenovo acquires a brand that is gaining popularity. So they may well become the market leaders again.
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