Aorus expands its partnership with g2 esports

GIGABYTE AORUS announces the expansion of its strategic partnership with G2 Esports. In November 2019, the launch of the Z390 AORUS MASTER G2 Edition motherboard marked the first collaboration between AORUS and G2 Esports beyond the level of sponsorship and content production. With G2 Esports' input on specific features, required functions and aesthetic design, it launches a product that was designed to meet the demands of professional gamers. Now AORUS is ready to take the next step in integrating Esports with more exciting co-branding projects coming in 2020.

AORUS expands its partnership with G2 Esports

Launched in 2014, AORUS emerges as an eSports brand that strives to improve the user experience, leads technological advancements, and pushes the limits when it comes to performance.

Official announcement

With a product line spanning from motherboards to gaming monitors and mice, AORUS has fully covered every aspect of providing high-quality gaming setups.

After 2 years of cooperation between AORUS and G2 Esports, it was natural to bring G2 Esports into the equation in the product development phase for AORUS. Witnessing the start of G2 Esports from a small club playing in the Challenger League on the European League of Legends scene, to becoming this year's MSI Champion, AORUS aims for the brand to resonate with the growth of the team. By including G2 Esports in the product design phase, AORUS can offer custom components and understand the exact needs of today's competitive players.

"With the precedent set by the Z390 AORUS MASTER G2 Edition motherboard, we are delighted to announce that this is only the first rung of the Esports integration plan." In the coming months we can expect new products.