Apple will finance podcasts to offer exclusively on its apps

Podcasts have become some of the most popular today. Millions of people listen to them and many create their own. Therefore, we can see how many companies are committed to promoting this type of content. Apple will be one of them. The company works to finance original podcasts to offer them in some of its apps exclusively.

Apple will finance podcasts to offer exclusively on its apps

It would be a bet similar to what Spotify has made, to have a greater amount of this content available. This is something that is finally going to happen with the Cupertino firm.

Bet on the podcast

Apple has almost closed several agreements with content creators in the form of a podcast. Some details are missing to be finalized, so it would soon be official. The company also seeks to strengthen its applications in this way. The closure of iTunes has given way to new applications, including one of podcasts. Therefore, the company wants to have exclusive quality content in it.

So they seek to position themselves as a reference in this field. In addition to promoting this new podcast application, so that users make use of it at all times when they want to listen to one.

Therefore, we should not have to wait too long until this announcement is made official by the American company. A clear commitment to fashion content today. It remains to be seen if Apple achieves the desired objective with this new strategy.

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