Apple lowers the price of the iphone xr in some markets

The current generation of iPhone is not selling as well as Apple would like. The company itself has recognized the bad sales that it is having. Therefore, in some markets we could see that there was in their prices. Now, the situation is repeated, with the iPhone XR. Since the company has opted to lower its price significantly in India.

Apple lowers the price of the iPhone XR in some markets

India is a market in which the American firm has lost a lot of ground in 2018, along with China. Therefore, they seek to recover some presence by lowering prices.

Price drop for iPhone XR

It is surprising news, because Apple is not a brand known for lowering the prices of its phones. Much less in the case of its newer generation. Although a few months ago this situation was already repeated in some markets such as China. So it seems that the American firm is doing everything to improve sales of this family of phones.

The device has obtained a discount of about $ 250 in India. Despite this, it is still an expensive phone in India, where its original price is around $ 1, 100 in exchange. So the effect on sales of this measure could be quite limited.

Without a doubt, we will have to wait to see how the public reacts to this drop in prices on the iPhone XR. Although it seems that this generation of American brand phones is not called to be the success that others have been. So it may not have the effect expected by the firm.

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