Asus reorganizes the distribution of its motherboards
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With the arrival of its new family of Intel 300 series motherboards, Asus is re-segmenting its various motherboard brands with the goal of avoiding too many similarly priced products that bloat the catalog and confuse shoppers.
So are the new ranges of Asus motherboards
Asus articulates its segmentation using a triangle that can be seen in the photo. At the bottom of this triangle are the Prime Prime series and the TUF (The Ultimate Force) series. The TUF series has so far been attributed to moderately expensive motherboards that are designed for very high durability. They are now relegated to the bottom of Asus' product offering, targeting first-time system builders and entry-level gamers. These boards are still based on a design with high-end components but not with a very high number of phases in your VRM system like some of the manufacturer's expensive boards.
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Another change is that the company's main line, Prime, is now mid-range, with only two models based on the Z370 chipset. This measure also ends the possibility of superior models from the Prime series, such as "Deluxe" and "Premium"
The " Republic of Gamers " (ROG) brand has a clear subdivision, with plates with the nickname "ROG" alongside brands like Crosshair, Maximus, Rampage and Zenith, which forms the upper end, and the Strix brand that makes up the mid-range. -high. Some of these models may obtain the extension "AC" indicating a WLAN module with 802.11ac and Bluetooth 4.x.
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