The redesign of the app store increases the downloads of outstanding apps by 800%

With the arrival of iOS 11 last September, Apple introduced a completely new design from the App Store. The essential objective was to improve the user experience, but obviously it does not escape anyone that it was also intended to improve the promotion of applications and give them greater visibility through promotion. Goal accomplished!

The new App Store benefits featured apps

The latest update to Apple's app store, the App Store, which was introduced alongside iOS 11, has been receiving widespread praise from the media and users. Compliments now added by the application developers themselves.

A new report carried out by the company Sensor Tower, the developers who appear featured in the App Store experience an increase of up to 800% in the downloads of their applications, specifically through the spaces known as "Application of the day" or "Game of the day".

As we have learned through TechCrunch, the company has analyzed the download data between the month of September 2017 (month of launch of iOS 11 and the new App Store) and today. This study specifies that “During this time, the average iPhone downloads in the US for apps hooked on the 'Game of the Day' spot they increased 802 percent the week after, compared to the week before the show. ”

Meanwhile, in other notable sections such as 'List of the day', the increase, although less, has also been considerable as it is between 222 and 240 percent in terms of downloads.

Sensor Tower places special emphasis on pointing out that Apple mainly chooses large developers to promote their apps, rather than independent developers. Do you think the company should pay more attention to lesser known and independent developers?