New eu fine to google for dominant position

Third fine for Google by the EU in a few years. Last year they received the largest fine ever established in Europe and now add a new one, of 1, 490 million euros in this case. The fine that the American firm will receive has been confirmed yesterday. Again for dominant position, in this case it is about your AdSense digital advertising service.

New EU fine for Google for dominant position

The company is accused of having illegally used a dominant position. Also delimited the benefits of consumers at this time.

Third fine for Google

According to what the European Commission has said, Google has had a market share in web and mobile advertising that has been over 70% between 2006 and 2016. In the search engine, it has been even over 90%. Something that has prevented other competitors from fighting under the same conditions. In addition, the company is asked to introduce changes in a certain period of time. In case they don't, they face new fines.

In these years, Google already accumulates more than 8, 300 million euros in fines. So the firm has already become one of the most fined by the EU. Although for now the company has time to appeal this fine.

It seems like something they are going to do. So surely we have to wait a few months to know if this is the final fine, or if there are changes to it. Plus, it's probably not the last of the fines the American giant receives.

EU source