Parrot announces its exit from the drone market

GoPro announced last year that they were leaving the drone market, after failing to deliver the expected results. Many hoped that other companies would not take long to make a similar decision. The next in this case is Parrot, which has announced they will leave this market. The competition from brands like DJI is too much for the company in this regard.

Parrot announces its exit from the drone market

The company itself is in charge of announcing that they have definitively abandoned toy drones. The production of them has already stopped in all its variants.

Goodbye to drones

Parrot's path in the drone market has not been easy. The firm already had issues with DJI's huge presence and competition in 2017. For this reason, they already announced in their day that they were going to focus especially on models for companies, so that the market for toy or leisure drones would be in the hands of brands such as the aforementioned DJI.

Although this change in strategy of the firm was not ideal either. However, your departure will not be total. Since they announce that they are going to experiment with new types soon, so it is possible that they are focused on a very specific niche.

In any case, we can see how DJI is running out of competition in this market segment. The Chinese manufacturer dominates this segment with a very wide range. Something that brands like the French Parrot have noticed and with which they have not been able to compete.

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