Sony sold just over 1 million phones in the first quarter
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Sales of Sony smartphones have been falling for several years. Last year the Japanese brand closed the year with its worst sales to date, of just 6.5 million phones. Now, the sales that have been made in the first quarter of this year are revealed, which confirm the bad moment of the firm in the market. Since they are their worst sales in the first quarter.
Sony sold just over 1 million phones in the first quarter
In the first quarter of this year, the Japanese brand has sold 1.1 million phones. Its worst figures so far in the market.
The bad streak continues
In this way, the bad moment of sales of the company is maintained. Although on the other hand, we must bear in mind that Sony has not left us with releases in this first quarter of the year. The company unveiled several phones at MWC 2019. But none of these models have been released to stores so far. Therefore, it is possible that when sales are launched they will be better.
In any case, the goal is to at least overcome last year's bad sales with these 6.5 million units. In large part it will depend on the second half of the year, where most sales are usually concentrated.
Also from Sony's strategy, which is going to withdraw from some markets such as Latin America, as revealed yesterday. So there are some difficult months ahead for the company, which still cannot find its way.
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