Super mario run: 40 million downloads but only 8% bought the game

Super Mario Run is the first Mario adventure off the Nintendo platform, reaching iOS and Android phones. While the game was downloaded 40 million times, only 8% bought the full game.

Super Mario Run sells 3.2 million copies on mobile

The video game was released on December 15 and since then it has been downloaded by 40 million people in its free mode, which allows us to play the first three levels. Of those 40 million people, only 3.2 million bought the complete video game that unlocks some 24 levels.

Super Mario Run is a mobile video game where we must control the beloved plumber who moves automatically around the stage, we must learn when to jump in order to avoid enemies and collect the most coins. The title is not very different from others that have a similar gameplay and that are free in some cases for Google Play or the Apple Store.

Knowing that Super Mario Run costs $ 9.99, the video game would have generated Nintendo in its first week about 32 million dollars, probably far from the claims of the Japanese company.

Before the launch, there was already talk about the cost of $ 9.99, which seems a bit high between terminal games, and the obligation to have an Internet connection to play. These decisions of Nintendo surely have influenced the "low sales".