Google and mozilla want to drive adoption of av1 to the detriment of jpeg
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Google and Mozilla are lobbying to promote the adoption of the new AV1 image format to replace the old and inefficient JPEG, for this they are leading the consortium the Alliance for Open Media whose objective is precisely the adoption of AV1.
Google and Mozilla want to kill JPEG in favor of AV1
The first tests of the AV1 format show that it is 15% more efficient with space than the HEIC for files of the same quality, this means that the adoption of this modern format would reduce the weight of the images by half compared to the Current JPEG, remember that the latter has been the dominant standard for images for more than two decades, so it is time for a renovation. As for HEIC, it is the image format used by Apple as the default option in its MacOS and iOS operating systems.
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In addition to being much more efficient than JPEG, the new AV1 format has a much wider color palette and also includes support for transparency, its adoption would help reduce bandwidth consumption, something that is especially important for users with a slower connection and for ISP infrastructures.
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