Netflix experiments with cheaper plans for Asia
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Netflix seeks to make its way in the Asian market. The streaming platform has already conquered markets such as the American or the European, but now they seek to focus on this new market. And their way of entering it is by launching cheaper plans for mobile phones. It is not something that the company has confirmed or announced yet, but several media in America already point to it.
Netflix experiments with cheaper plans for Asia
That is why, it works with the possibility of launching cheaper plans for its entry into this market. Since the prices of the competition are more aggressive.
Lowest prices on Netflix
This option of lower prices is limited to mobile devices, at least in markets such as Malaysia. In this country, you can have a plan that is half cheap than the normal one for the smartphone. A strategy with which Netflix hopes to be able to advance in these countries in Southeast Asia, which are now its priority with India.
This strategy of the American company is not expected to expand in other countries outside Asia. Rather, it will be something that will be limited to these markets in Asia. But at the moment we do not have concrete details about their plans in the medium term.
Competition in the streaming segment continues to grow, since next year competitors such as Disney arrive, which will undoubtedly stand up to Netflix. So it is important for the company to establish itself in these markets before its competitors arrive.
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